Louis K. Falk and Hy Sockel (2010). The company factor in social networking. Business Research Yearbook: Global Business Perspectives. 17, 49-54. Lanham, Maryland: International Academy of Business Disciplines.

Hy Sockel, Louis K. Falk and Homer Warren (2009). Minimizing Shopping Cart Abandonment. Business Research Yearbook: Global Business Perspectives, 16, 81-86. Lanham, Maryland: International Academy of Business Disciplines.

Kuanchin Chen, Hy Sockel, and Louis K. Falk (2009). Usability in mobile computing and commerce. Encyclopedia of Multimedia Technology and Networking (2nd ed.), 533-538.

Hy Sockel, Kuanchin Chen and Louis K. Falk (2009). Online privacy issues. Encyclopedia of Multimedia Technology and Networking (2nd ed.), 1086-1092.

Louis K. Falk, Hy Sockel, and Kuanchin Chen (2009). An examination of website usability. Encyclopedia of Multimedia Technology and Networking (2nd ed.), 1480-1486.

Homer Warren, Hy Sockel, Louis K. Falk, and Kuanchin Chen (Fall 2008). eCommerce & Business - to - Consumer Atmospherics. Journal of Business Management and Change. 3 (2), 7-34.

Hy Sockel and Louis K. Falk (2008). Online privacy, vulnerabilities, and threats: A manager’s perspective. Online Consumer Protection: Theories of Human Relativism. 33-55.

Louis K. Falk and Hy Sockel (2008). Crisis communication: The failing of malware protection. Business Research Yearbook: Global Business Perspectives. 15. 768-772. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk, Hy Sockel, and Homer Warren (2007). A holistic view of internet marketing. Competition Forum, 5, 9-14.

Hy Sockel, Louis K. Falk, Homer Warren, and Kuanchin Chen (2007). A mental model to capture ecommerce atmospherics. Journal of International Business Disciplines, 1 (2), 1-20. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk, and Hy Sockel (2007). Shadow day by the numbers. Business Research Yearbook: Global Business Perspectives. 14, 636-641. Lanham, Maryland: International Academy of Business Disciplines.

Teresa Murden and Louis K. Falk (2007). Teaching and learning online/on-campus: making the transition to hybrid courses. Business Research Yearbook: Global Business Perspectives. 14, 669-674. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk, and Hy Sockel,(2007). Selecting an internet service provider. Catalyst Magazine. 64-67.

Louis K. Falk, Hy Sockel, Homer Warren, and Kuanchin Chen (2006). Atmospherics in the cyber world. Association for Business Communication Proceedings. ABC 2006 Proceedings

Louis K. Falk, Hy Sockel, and John A. Cook (2006). Does charity truly begin at home? Business Research Yearbook: Global Business Perspectives. 13, 594-599. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk, Hy Sockel, and Homer Warren (2005). Reactions to integrated store environments: The atmospheric matrix model in the virtual world. Journal of Website Promotion. 1 (4), 85-111

Louis K. Falk, and Hy Sockel (2005). "Web Site Usability." Encyclopedia of Multimedia Technology and Networking. 1078-1083.

Kuanchin Chen, Hy Sockel, and Louis K. Falk,(2005). "Usability Assessment in Mobile Computing and Commerce." Encyclopedia of Multimedia Technology and Networking. 1014-1020.

Stephen Taraszewski, Hy Sockel, and Louis K. Falk (2005). "E-commerce and Privacy." In M.G. Adams and A. F. Alkhafaji (eds), Business Research Yearbook Global Business Perspectives. International Academy of Business Disciplines. 12, 61-65. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk, Hy Sockel, and Kuanchin Chen, (2005). "E-commerce and Consumer’s Expectations: What Makes a Website Work." Journal of Website Promotion. 1 (1), 65-75.

Sharaf N. Rehman and Louis K. Falk (2004). Marketing indian movies. In Erdener Kaynak and Talha D. Harcar (Eds.), International Management Development Research Yearbook,13, 425-429.

Hy Sockel, Louis K. Falk, and Frank Sole (2004).“Critical Usability Features of Hotel Web Sites.” In C. Gardner, J. Biberman and A. F. Alkhafaji (eds), Business Research Yearbook Global Business Perspectives. International Academy of Business Disciplines. 11, 147-151. Lanham, Maryland: International Academy of Business Disciplines.

Hy Sockel, Kuanchin Chen, and Louis K. Falk (2003). The Relationship of Video Gaming as It Relates to Online and Offline Play. Decision Sciences Institute 2003 Proceedings, submission # 401-2468 1-6. Atlanta: Decision Sciences Institute.

Kuanchin Chen, Hy Sockel, Louis K. Falk (2003). "How Are Internet Experience Frequency, Usage-Years, and Diversity Related" Journal of E-Business 3(1), 23-38.

Carroll F. Nardone, Louis K. Falk, and Hy Sockel (2003).“Look To The Margins: Seeking User Input In E-Marketing Strategies.” In A. F. Alkhafaji and J. Biberman (eds), Business Research Yearbook Global Business Perspectives. International Academy of Business Disciplines. 11, 47-51. Lanham, Maryland: International Academy of Business Disciplines.

Hy Sockel, Kuanchin Chen, and Louis K. Falk (2003). “Intention to Shop Online” Compared to Frequency and Longitudinal Experience.” In A. F. Alkhafaji and J. Biberman (eds), Business Research Yearbook Global Business Perspectives. International Academy of Business Disciplines. 11, 41-45. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk, and Hy Sockel (2003). "Gripe Web Sites: Using the Internet as a Forum for Attack and Change." Journal of Promotion Management 9(1), 81-91.

Louis K. Falk, Hy Sockel, and Kuanchin Chen (2002). "Attracting and Engagement: The Web Basics" In A. F. Alkhafaji and J. Biberman (Eds.), Business research yearbook Global business perspectives. International Academy of Business Disciplines. 10, 26-30. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk, Hy Sockel, Kuanchin, Chen (2002). "E-commerce Back to Business Basics" Hawaii International Conference on Business 2002 Proceedings, 1-12. Honolulu: Hawaii International Conference on Business.

Louis K. Falk, Carroll Nardone, and Sharaf Rehman (2002). "The Global Impact of Email" In A. F. Alkhafaji and J. Biberman (Eds.), Business research yearbook Global business perspectives. International Academy of Business Disciplines. 10, 708-712. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk, Dawn Foster, and Sharaf Rehman (2001). “Rogue Websites and the Changing Nature of Consumer Complaints” (2001). In A. F. Alkhafaji and J. Biberman (Eds.), Business research yearbook Global business perspectives. International Academy of Business Disciplines. 9, 61-66. Lanham, Maryland: International Academy of Business Disciplines.

Anthony J. Kos, Hy M. Sockel, and Louis K. Falk (2001). “Corporate Resource and Risk Management.” Ohio CPA Journal. January-March 2001 60(1) 55-57.

Louis K. Falk, and Dawn Foster (2000). “The ABC’s of Online Protection.” Public Relations Tactics. November 2000 24. (Non-refereed)

Louis K. Falk, and Dawn Foster (2000). “The Internet - Information and Communication Overload?.” In A. F. Alkhafaji and J. Biberman (Eds.), Business research yearbook Global business perspectives. International Academy of Business Disciplines. 8, 857-61. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk (2000)."Creating a Winning Web Site.” The Public Relations Strategist. 5(4) Winter 37-40. (Non-refereed)

Reprinted:
Louis K. Falk (2000).”Creating a Winning Web Site.” Teamwork 2000. 53(2) March/April pp. 10-11,16. (Reprinted from The Public Relations Strategist 5(4) Winter 37-40.

Louis K. Falk (2000).”Creating a Winning Web Site.” NorthWest Reporter. May 2000 1, 6-7. (Reprinted from The Public Relations Strategist. 5(4) Winter 37-40.

Louis K. Falk, Robert Jones, Dawn Foster, and Sharaf Rehman (1999). ”Comparative Analysis of Advertising Information in a U.S. and Mexico Editions of a Men’s Magazine." International Journal of Commerce and Management. 3 & 4(9) 33-45.

Louis K. Falk, Sharaf Rehman, and Dawn Foster (1999). “Advertising and Public Relations Programs and Internet Based Courses.” In A. F. Alkhafaji and J. Biberman (Eds.), Business research yearbook: Global business perspectives. International Academy of Business Disciplines. 7, 51-55. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk, Sharaf Rehman, and Dawn Foster (1999). “Distance Learning and the Web: Are Advertising Programs Missing the Target?” International Journal of Instructional Media. 26(1) 23-30.

Louis K. Falk, Robert W. Jones, and Dawn Foster (1998). “Electronic Mail in Organizations: Legal Implications for Cross-Border Communication.” In A. F. Alkhafaji, G. A. Rosile and D. M. Boje (Eds.), International Business and Ecology Research Yearbook: International Academy of Business Disciplines. 6, 85-90. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk and Robert W. Jones (1998) “ Societal Stress and the Advertising of Addictive Products.” American Association of Behavioral and Social Sciences Journal. Fall 1-11.

Louis K. Falk, Robert W. Jones, Margo Berman, and Dawn Foster (1998) “Advertising and Public Relations Programs and the Web.” In A. F. Alkhafaji and J. Biberman (Eds.), Business research yearbook: How to Manage in a Rapidly Changing Environment. International Academy of Business Disciplines. 5, 31-35. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk and Robert W. Jones (1998) “Defense Industry Advertising and the Space Race: A Content Analysis.” Journal of Business and Behavioral Sciences. Fall 3(3) 166-174.

Sharaf Rehman, Louis K. Falk, and William Kennan (1997) “International Students, Effective Communication and Ethnocentrism” In A. F. Alkhafaji and J. Biberman (Eds.), Business research yearbook: Global business perspectives. International Academy of Business Disciplines. 4, 41-45. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk, Dawn Foster, and Sharaf Rehman (1997) “Advertising and the Web: Are Advertising Programs Missing the Target?” 1997 In A. F. Alkhafaji and J. Biberman (Eds.), Business research yearbook: Global business perspectives. International Academy of Business Disciplines. 4, 531-535. Lanham, Maryland: International Academy of Business Disciplines.

Robert Jones and Louis K. Falk (1997). "Caro Brown and the Duke of Duval: A Woman Wins the Pulitzer Prize for Reporting," American Journalism. Winter 14(1) 40-53.

Louis K. Falk (1996). "Electronic Mail Policies of the University of Texas System Higher Education Institution Members." In A. F. Alkhafaji and J. Biberman (Eds.), Business research yearbook: Global business perspectives. 3, 63-67. Lanham, Maryland: International Academy of Business Disciplines.

Robert Jones and Louis K. Falk (1996) "Information Could be Hazardous to Your Health: A Mandatory Disclosure Statement and Corporate Political Speech." Communications and the Law, 17(4) 33-47.

Louis K. Falk and Robert Jones (1995). Psychological Stress in the Public Agenda and the Uses of Alcohol and Tobacco Advertising. In A. F. Alkhafaji (Ed.), Business research yearbook: Looking into the next century 2, 100-104. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk (1994). Automobile Advertising and Agenda Setting. In A. F. Alkhafaji (Ed.), Business research yearbook: Global business perspectives 1, 129-134. Lanham, Maryland: International Academy of Business Disciplines.

Louis K. Falk (1993). Advertising and Agenda Setting. In F. V. Mastrianna and A. F. Alkhafaji (Ed.), International Academy of Business Disciplines Proceedings 1, 439-444. Slippery Rock, PA: International Academy of Business Disciplines.

Louis K. Falk and Robert Jones (1993). Consumable Product Advertising and the Public Agenda: A Content Analysis. Journal of Communication Media Arts. II, 1-2, Spring 64-75.